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Stone businesses urged to apply for Staffordshire Christmas gift guide

Businesses in Stone and across Staffordshire are being invited to feature their products in a new digital Christmas gift guide, with free listings available to local makers and producers.

A woman wearing a green apron serves cheese at a food stall while speaking to a customer, with cheeses and other local produce on display.

The first Christmas Gift Guide from Made in Staffordshire will bring together products created across Staffordshire and Stoke-on-Trent, helping shoppers discover locally made presents in the run up to Christmas.

Applications are open until midday on Monday 9 November 2026.

The guide will feature a range of products, including handmade gifts, food and drink, clothing, homeware and experiences.

Made in Staffordshire is a free membership scheme managed by We Are Staffordshire, Staffordshire County Council’s place branding organisation. It supports businesses that design, create and manufacture within the county.

More than 60 businesses have joined the scheme since its launch in April 2026.

Robin Hall, Staffordshire County Council’s Cabinet Member for Economy and Skills, said

“It’s a fantastic opportunity for businesses to get their products in front of more people, while making it easier for shoppers to discover great local gifts this Christmas.

“There are just two weeks left to apply, so I’d encourage businesses to get involved and make sure they don’t miss out.”

How businesses can apply

Businesses can join Made in Staffordshire for free and secure a listing in the Christmas Gift Guide at no cost. Larger paid advertising options are also available at discounted rates.

To apply for inclusion, businesses will need to provide a high quality product photograph, description, price and a link where shoppers can purchase the item.

The deadline for applications is 12 noon on Monday 9 November 2026.

Businesses interested in taking part can find more information and apply through the Made in Staffordshire Christmas Gift Guide website.

James Du Pavey - Stone

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